I don't know about the rest of you guys, but I don't put too much stock into that snowflake symbol. I think it's more marketing hype than anything else. Snow traction is just too variable to rate a tire as worthy of a snowflake symbol in my opinion. The same tire can perform much differently in wet snow, dry snow, granular snow, deep snow, etc... so to invent a symbol and grade a tire on snow traction just seems silly to me. It's a nice idea to standardize some sort of testing, but I wouldn't hesitate to buy a tire, regardless of the snowflake symbol on it or not!