Quote:
Originally Posted by thatoneguy
They also definitely need to ease up on putting several thousand dollar packages on too many of their factory builds. Not every TRD OR buyer wants that $4,600 "offroad upgrade" package or that eye-watering $8,800 "Off-road Premium" package. Turns a $44k truck into a $53k truck real quick.
Saw it happen with 2023/2024 4Runners. In late 2022, it seemed like most Offroad Premiums they were building were loaded to the hilt with several thousand dollars in options. 9-12 months later, a LOT more low/no options builds started hitting dealers. No matter how much automakers want it, their wide middle class audience cannot reliably swing 55k vehicles--which makes me wonder what future sales of LC250s and 4Runners will look like.
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Agreed.
But even the basic models aren't selling. As an example just searching for ones listed for a long time,
This is a SR5 that's been sitting for 131 days for sale and has price dropped $2,600 so far since listing.
cargurus.com
Another one under MSRP still sitting at 128 days that is an SR5 model (mis-listed) in a pretty basic trim without much dealer add ons.
cargurus.com
Considering how new these are and not able to move them - I think the writing is on the wall for what the market looks like in 6 months or a year.