Everything's a remix. Looks like another LR Defender derivative like the Santana.
As a former D90 and D110 owner for over a dozen years, I love the idea. Unfortunately, these beasts are not financially practical for most folks in the States. If you have disposable income, sure. When I did as a single guy, it was fun but expensive and had nothing better to do with my money. So I thought.
Defenders are very capable offroad in stock form. But parts and accessories were always expensive and limited in quantity and quality. I guess that's the same for the 4R, but at least most parts and accessories are available Stateside and no need to spend more money on import shipping from overseas. I hated buying something from overseas, without knowing first-hand what the quality was. It is a lot easier when the vehicle, parts, and aftermarket accessories are in-country.