Jeff Kleb
New member
This is akin to the marketing gimmick that Chrysler used back during the 1980s. They would let 'customers' shopping for cars look at, sit in and then drive different vehicles. One would be a Chrysler product (Dodge Omni, Plymouth Horizon, Dodge Aries, Plymouth Reliant, etc., etc.) and the other would be something similar in size & price that was made by Toyota, possibly a Corolla, Cressida, Tercel or even the little Starlet.
Their survey showed that 60 percent of the people actually preferred the Chrysler product to the import. Well, then what happened? Did buyers ignore their own preference and buy the Toyotas anyhow?
:bash:
Now, how many of you are old enough to remember when front-wheel-drive was seen as something 'new and innovative'?