How much are people paying for the NEW 4Runner?

I'm in northern Colorado. Went to a dealer here to look at a Pro. Guy seemed nice. I mentioned I purchased my FJ from this dealer 2 years ago. During the test drive on a Off Road (they didn't have a TRD Pro so I thought the off road would be most similar model), he then tells me there's a $5k ADM. Man I really wanted to tell him to go f himself with that, but he said it in such a nice way. To top it off, they completely low balled me on my trade in ($2k lower than carmax appraisal).

Will have to check the Denver dealers. Or possibly go out of state. I refuse to pay ADM.

Can I ask which dealer.

In Denver only Mountain States and Stevinson West would go Msrp on a 17 and that was several months ago.
 
Any recs on dealers to buy from? I’m in Southern California and it seems like everyone out of state is getting them for $40k or less while in So Cal it’s at least $41k to $42k.

Don’t mind getting from out of state if they are cheaper even with shipping. Have a deposit in with Longo but they aren’t budging on price.

Thanks!


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Cambelback Toyota in Phoenix. Ask for Ian. Tell him Eric with the white SR5 Premium sent you.
I paid $39.1 OTD for my white SR5 premium (around $40 flat with 9.25% CA tax). Not the best deal out here, but Ian is very knowledgeable and patient with me. I was emailing lots of dealers in NV, AZ, NorCal, and even Utah for price quotes, but Ian happened to have the color I want and was not pushy at all (versus some of the dealers asking me to go in for test drive and stuff when I told them I'm like 200 miles from them). Thats why I decided to drive about 365 miles to Phoenix to pick up the car and drive it 365 miles back.
 
Just got a white 2017 TRD Pro at MSRP + $5k. This was the best deal found in my search around Denver. The Cement color was +$10k. And that was knocked down as the new 2018s are being marked up $15k. Groove or GO Toyota I think it was still had a $15k mark up on their 2017 TRD Pro as of last week.
 
Just got a white 2017 TRD Pro at MSRP + $5k. This was the best deal found in my search around Denver. The Cement color was +$10k. And that was knocked down as the new 2018s are being marked up $15k. Groove or GO Toyota I think it was still had a $15k mark up on their 2017 TRD Pro as of last week.

Did you consider going out of state? All the Colorado dealers are around $5k+ msrp it seems.

Congrats on the purchase!
 
Just got a white 2017 TRD Pro at MSRP + $5k. This was the best deal found in my search around Denver. The Cement color was +$10k. And that was knocked down as the new 2018s are being marked up $15k. Groove or GO Toyota I think it was still had a $15k mark up on their 2017 TRD Pro as of last week.

I haven't seen many people admit they paid over MSRP. Glad you got the car you wanted. It did take me almost a full month to find my Pro at MSRP.
 
I'm in the DC area and just made a deal for a Barcelona Red SR5 4x4, nav, all weather mats, and third row.

MSRP: $38,289
Sale Price: $33,600 (includes $500 Toyota rebate)
Documentation/processing/dealer fee: $299
$33,899 before taxes/tags

11.5% off MSRP. I think we could have gotten a better deal on a non-red one, but that's what my wife wanted. I could only find two that matched our criteria within 500 miles.
 
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Did you consider going out of state? All the Colorado dealers are around $5k+ msrp it seems.

Congrats on the purchase!

Not really. I know it is a PIA with dealer "adjustments", but if it was that much of a worry then I would have chosen another 4Runner model and still have been happy. The way I look at it is that this is a 20 year vehicle for me and the $5k will hopefully offset in value over time.
 
I really think it's location dependent...I'm buying my TRDP at MSRP and they have two more coming in that are not spoken for yet...and they're CB
 
I haven't seen many people admit they paid over MSRP. Glad you got the car you wanted. It did take me almost a full month to find my Pro at MSRP.

HA, well I bartered the last three car purchased way down below MSRP so I just consider this balancing karma. haha
 
HA, well I bartered the last three car purchased way down below MSRP so I just consider this balancing karma. haha

LOL. Very true. I usually get my cars at invoice (or what consumers know to be invoice), or below, so the 'balancing karma' is a great way to look at it. But man, markup is a hard pill to swallow...and I won't have to go out of state to get it, so there's something to be said for that as well.
 
LOL. Very true. I usually get my cars at invoice (or what consumers know to be invoice), or below, so the 'balancing karma' is a great way to look at it. But man, markup is a hard pill to swallow...and I won't have to go out of state to get it, so there's something to be said for that as well.

I did get some free tanks of gas if that counts... haha
 
So if I can't get a Pro at a reasonable price (MSRP or below), I'm considering a Off Road Premium. Invoice, or below, is doable price figure?

I figure I can upgrade the suspension, and the front grill. I liked the softex seats in the Pro, which the premium has. And I drove a Off Road Premium with KDSS and liked the feel of it when driving in traffic. Thoughts?
 
Best they would offer me was 3.25% and my credit is 800+. I prequalified with capital1 as well, and it was also 3.25%. I'm assuming that's the best available rate right now outside of other manufactures special rates. I went with a 60 month term.

If either you or any of your family members has/had any military or federal govt affiliation, you may qualify to get a loan through Penfed Credit Union (I got a 48 month loan for 2.24%), or Navy Federal Credit Union. They have sub 3% loans for up to 60 months, and to my knowledge, their rates are national and it doesn't matter where in the U.S. you live or buy the vehicle. Good luck.
 
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I picked up a Silver TRD OR yesterday. $39,985 MSRP...Nav (EE), Toyoguard Platinum (XY900), Clear Paint Pro (PF100), Paint Protection Film (XF110) and iPod cables (CY200) for $32,500 OTD. I traded in my 15 Jeep Wrangler Unlimited Sport S with $4K of equity. I think I got a decent deal.
 
I picked up a Silver TRD OR yesterday. $39,985 MSRP...Nav (EE), Toyoguard Platinum (XY900), Clear Paint Pro (PF100), Paint Protection Film (XF110) and iPod cables (CY200) for $32,500 OTD. I traded in my 15 Jeep Wrangler Unlimited Sport S with $4K of equity. I think I got a decent deal.

Is the $4k trade equity factored into your otd $32.5k price? If not, holy poop nuggets that’s an awesome deal!
 
Is the $4k trade equity factored into your otd $32.5k price? If not, holy poop nuggets that’s an awesome deal!

That included the $4,000 as a down payment. They still came off almost $4500 off the sticker which is the lowest I have ever gotten from Toyota and this is my 7th.
 

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