My Gen 1V manual says use 5W-30 oil or 10W-30 in emergency and change back to 5W-30 as soon as possible. Maybe the new Gen V's call for 0W-30? One mechanic told me that you do want to pay attention to the manufacturer's recommendation for the thinner oil on newer engines, that with CAD machining, bearing clearances are so tight that you can starve the bearings with with previously "thin" 20W.
Caution for the Mobile 1 crowd: An experienced mechanic and racer told me that he used Mobile 1 for years without problems but they changed their formula a year or so ago and recently he got spalling on the camshafts and lifters on two engines he had just put that oil into... he won't use it any more. Anyone else heard anything about this?
As for Amsoil, sounds like that guy will sell you some, too! Their pyramid dealer guys are genuinely enthused about the product and it probably is better than petroleum oil, but I suspect about 1% more better than they claim! Some are nervous about synthetics running off the parts between engine runs and adding a lot of wear on cars that are not driven often, likely not a problem for most folks. That's a serious consideration for airplanes though and aircraft owners are strongly advised not to use Amsoil in their engines. Airplane engines are a different animal than car engines though and what's good for one isn't necessarily good for the other. Being 50 year old technology aircooled clunkers, aircraft engines have nowhere near the quality and performance of modern car engines, especially Toyotas! With the eight airplanes I've owned, I came to like semi-synthetic oil a lot better than the petroleum stuff and so like using it in the 4-Runner.
I used plain old Pennzoil petroleum oil in my '86 Toyota pickup, sold it at 256,000 miles, never had any engine work done on it and it still used no oil between 7500 mile oil and filter changes... with synthetic oil so vastly superior to petroleum oil, I guess your looking at least a million miles without engine wear, huh?