First vehicle I named was an 05 Jeep TJ, dubbed "Hobbes" (my partner in crime, like in the comic strip).
Next was the 99 Chili Pepper Red Jeep TJ, which I called "Lady Redbush" (shamelessly taken from a Family Guy episode).
With 2 Japanese vehicles in the garage, the wife and I did more research to give them names that respected their ancestry yet fit their respective "personalities" and how we feel about them.
Her G37 Convertible is named "Amaterasu" (Goddess of the sun), and my 4Runner is "Uzume" (Goddess of mirth and revelry).