Why hide it?

haddix

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What is the point of toyota hiding the 5th gen? Wouldnt they want people to see it on the road and get people talking about it before it comes out? I just dont understand the logic behind it. I think its So Gay.
 
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What is the point of toyota hiding the 5th gen? Wouldnt they want people to see it on the road and get people talking about it before it comes out?

Maybe because:

1) There's no sense in showing it if there aren't any on the lot to buy.
2) Until the official launch, the vast majority of people wouldn't know that it's the new 4Runner anyway.
3) It would make it harder to sell whatever 2009 models are left.
4) The ones spied on the road don't look anywhere near "production ready."
5) It adds to the mystery -- look at all the "spy" photos and speculation.
 
Maybe because:

1) There's no sense in showing it if there aren't any on the lot to buy.
2) Until the official launch, the vast majority of people wouldn't know that it's the new 4Runner anyway.
3) It would make it harder to sell whatever 2009 models are left.
4) The ones spied on the road don't look anywhere near "production ready."
5) It adds to the mystery -- look at all the "spy" photos and speculation.

All good points. I know they don't like to leak things out. My guess is they don't want the current year model sales to fall off. I think this year might be an exception, since I think they have sold 18 total 2009's for far. So, what is the point of not letting us know, maybe because they want to sell 20. (The part of selling 18 cars is not really correct, but you get the idea.)
 
Maybe because:

1) There's no sense in showing it if there aren't any on the lot to buy.
2) Until the official launch, the vast majority of people wouldn't know that it's the new 4Runner anyway.
3) It would make it harder to sell whatever 2009 models are left.
4) The ones spied on the road don't look anywhere near "production ready."
5) It adds to the mystery -- look at all the "spy" photos and speculation.

I would also add that they probably don't want their competition to see what styling cues they're gonna use. There are a few auto companies that basically just copy the designs of Toyota, look at the new Honda Insight for example - it looks just like the Prius.
 
who cares? the 4runners are looking more rounder and oval shaped every time a new generation comes out. they should go back to the 3rd "timeless" look. can you imagine if they made the hummer look more like a minivan?
 
who cares? the 4runners are looking more rounder and oval shaped every time a new generation comes out. they should go back to the 3rd "timeless" look. can you imagine if they made the hummer look more like a minivan?

If you go by the secret memo that says 4Runners are getting a 2.7 liter engine, it says the styling is going back to it's roots. Of course, can you trust that memo?

Hulk311, I noticed you have a link to a picture of your 4Runner. With the new software, if you go to the "user cp" you can now add you picture at the bottom of your post.
 

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Why? 'cause it's gonna be fugly and look exactly the same as a Highlander. even the designers themslves know that.

hint: the evolution of LC

FKK5ZKMH.jpg
 
Why? 'cause it's gonna be fugly and look exactly the same as a Highlander. even the designers themslves know that.

hint: the evolution of LC

FKK5ZKMH.jpg

While it is somewhat bothersome to me that he highlander, sequoia and LC all look like different sizes of practically the same vehicle (something I used to love to rag on Dodge and GM for doing..) I really like the looks of all of the new Toyota line-up and provided the 4Runner doesn't go the IRS route and lose all of its rugged appeal, I'm sure that I'll like that design too.

When did the designers themselves say its gonna fugly (I actually highly doubt they use that word since it kind of lacks intellect) and that its gonna look exactly the same as the highlander??
 
I'd add RAV4 to the list of look-alikes. That means all Toyota SUV's look the same, except for the size.

I don't think that design is bad, but I would call it "boring". No real flair to it - just a sterile SUV shape. I don't care if the 2010 4Runner goes back to its roots - just please let it be more distinctive than the other models.
 
What is the point of toyota hiding the 5th gen? Wouldnt they want people to see it on the road and get people talking about it before it comes out? I just dont understand the logic behind it. I think its So Gay.

Years ago when the 4th gen pictures finally came out the reaction was pretty negative - I expect the same this time...
 
The problem I have with Toyota is they come out with an edgy progressive design and then over the next couple years round it out and vanilla it down for american consumption. Toyota and exciting used in the same sentence isn't very common as of late.
 
While it is somewhat bothersome to me that he highlander, sequoia and LC all look like different sizes of practically the same vehicle (something I used to love to rag on Dodge and GM for doing..) I really like the looks of all of the new Toyota line-up and provided the 4Runner doesn't go the IRS route and lose all of its rugged appeal, I'm sure that I'll like that design too.

When did the designers themselves say its gonna fugly (I actually highly doubt they use that word since it kind of lacks intellect) and that its gonna look exactly the same as the highlander??

The problem with the LC design is that it is so ultra conservative that it lacks any defining character. It's got the stylistic flavor of a white refrigerator. No risk no reward. While there is nothing to point at and say I hate "X" the converse is true and there is nothing to look at and say I love "Y". Even the old LC had some love it or hate it features, like the vents near the rear windows or the body cladding. I'd like to see some originality in the 5th gen's styling. Hopefully Toyota will take some calculated risks.
 

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