Forgive me as I don't actually know what you do for a living but I'm assuming it's something in the YouTube content creation realm? Graphics? Just curious really, you're certainly far more connected to the production industry than I am.
Kurt, I wear a couple of hats, but I'd be happy to give some background on what I do for a living. And please know that a lot of what I work on involves NDAs, so the cheekiness is purely because I can't outright say "I work on this thing."
But I'm a freelance commercial/narrative editor (starting a big netflix documentary this summer), so I have cut a metric ton of big national commercials. I have a background in editing, and animation, so I typically am called in on jobs that involve a marriage of the two on post-production (mostly TV). I have recently worked on a show involving cowboys for a network that "Isn't TV it's something something something." But since 2004 I'm either behind the edit bay, or when I'm lucky I get to heft a camera around.
Generally speaking I'm the guy who provides feedback to others on projects, INCLUDING the stuff *I* make, no one is spared. I'm my toughest critic. There's a reason why people in my industry, myself included, drink heavily and deal with high functioning depression. So please know that my comments are generally* laced with actionable feedback. If I didn't think the show could be improved I wouldn't have even commented. Trust me I run off a mixture of coffee, apathy, and obsessive detail orientation.
So without writing a tome here, I think what people are trying to articulate (to varying degrees of success) is a bridging the gap between big season long trips that for MOST people are just way outside of what they could either afford in time or cost, and the tiny episodes of the early series. Look, I have a 4Runner that makes Rufio/Apollo look positively tame, and yet even I'm wincing when I see some of these rigs stuffed with so much stuff it's absurd. And I totally understand that appeals to the 'gear porn' part of why people love the outdoor industry. I totally get that. But I'd love to see you guys actually capitalize on that, and make episodes where you strip the vehicles way down, and do trips like the Mojave Road, Utah Traverse, San Juans, etc, from the perspective of "Here's all this gear we normally bring, but here's the basics, and here's the minimum of what you need to explore what is in your backyard" so to speak.
As an example, Top Gear was great when it was hooning supercars, but also bringing that same level of storytelling to a Reliant Robin or Ford Fiesta. You guys are obviously influencers for a lot of people, I've said it before the XO 4Runners were a big inspiration before I went nuts and slingshotted past those builds. And using that influence to show people what's close to them is in many ways a reaffirmation about all the incredible trails we have here in the united states. And as a result could help spur on people to fight to preserve those trails in the face of groups trying to shut them down.
I understand the push/pull of corporate gigs, especially automotive. I guess my point being is that there's a line to walk. I totally get that. I'm also not the dude who's on the youtube comment section hammering out "YOU GUYZ SUK." And I'll be happy to try to post articulate feedback. I'm an A-hole, but I'm an articulate A-hole.
*ratio not guaranteed.