During the month, Ford sales jumped 4% as the automaker sold 231,316 vehicles. The Ford Explorer was particularly popular, with sales surging 22%, while the F-Series surpassed 70,000 sales for the second month in a row. “We saw strong consumer demand in April, especially for pickups,” said Mark LaNeve, Ford’s vice president of U.S. marketing, sales and service.
Fiat Chrysler sales rose 6% to 199,631 vehicles, driven by double digit gains of the Jeep and Ram brands. “Consumer preference for SUVs and pickup trucks continued unabated in April,” said Reid Bigland, senior vice president of sales in North America, noting that this helped the automaker post its best April in over a decade.