An interesting quote from the article:
"So Good, Toyota Wants One
The success of Newport Convertible Engineering's FJ Cruiser Convertible has made Toyota think seriously about putting something similar into production itself, and we anticipate a factory-authorized version in the fall of 2009. For the time being, plenty of Toyota dealers are sold on the idea. To meet demand, Zadeh has had to employ two 12-man shifts to pump out 20-25 FJ Cruiser Convertibles a month.
About 90 percent of Zadeh's sales are new models sold through dealers. The remaining sales are to individual FJ owners who deal directly with NCE. The convertible conversion costs $10,000 and includes NCE's warranty for three years or 36,000 miles. Just as important, the conversion does not affect Toyota's warranty on the rest of the FJ."