5th Gen Purchase Advice

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wakeboarder109

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I'm looking at picking up a left over 2012 SR5 in the next week and wanted to get some advice on pricing. I've checked out most of the typical sites for research (Edmunds, truecar, NADA) and know that Toyota doesn't usually offers incentives. Anyone purchase one recently? The best offer I've gotten is $1,000 under Invoice.
 
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wakeboarder109 said:
I'm looking at picking up a left over 2012 SR5 in the next week and wanted to get some advice on pricing. I've checked out most of the typical sites for research (Edmunds, truecar, NADA) and know that Toyota doesn't usually offers incentives. Anyone purchase one recently? The best offer I've gotten is $1,000 under Invoice.
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I purchased my 12 in Feb and got WAY more than $1000 under invoice......keep looking and if you have time do a mass e-mail type thing to the Stealerships, see what comes back.
 
$1k under invoice is a great deal. Your research on those sites should bare that out - no?
 
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JohnJerk said:
$1k under invoice is a great deal. Your research on those sites should bare that out - no?
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The sites were saying most were paying around invoice. I can't imagine that Toyota doesn't have some holdback cash in the 2012s though now that the 2013s are already out.
 
wakeboarder109 said:
Was that the out the door price? Do you know what MSRP was?
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MSRP was $40.5k. I went on every Toyota dealership website within my driving distance and found the cheapest one. Took my iPad to show the dealership I was working with to match the price and got it. 36.5k is before fees.
 
Mchang said:
MSRP was $40.5k. I went on every Toyota dealership website within my driving distance and found the cheapest one. Took my iPad to show the dealership I was working with to match the price and got it. 36.5k is before fees.
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That's been my approach to it as well. Thanks for the advice.
 
Very nice. I saved about the same amount but I took a different approach.
I was haggling for "out the door" price.
Purchased my 2011 4runner sr5 with 3rd row seat, running boards add on's for $34k out the door final price. Msrp was around 35.6k or something like that.

Funny thing is, I walked into dealership, asked to speak to fleet manager, and told him exactly what I wanted, color, options, and told him I will only pay 34k OTD and he accepted.
Keep in mind, I bought a 11 in October of 2010. I had to wait 3 weeks for delivery.
I couldve have paid A LOT LESS if it was a 2010 on the lot already
No one had em on the lots at that time...

I say you find the lowest possible price, then offer $500-1000 less.
It's also better to bargain with out the door price, not invoice, you save more
 
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Sputnik said:
Very nice. I saved about the same amount but I took a different approach.
I was haggling for "out the door" price.
Purchased my 2011 4runner sr5 with 3rd row seat, running boards add on's for $34k out the door final price. Msrp was around 35.6k or something like that.

Funny thing is, I walked into dealership, asked to speak to fleet manager, and told him exactly what I wanted, color, options, and told him I will only pay 34k OTD and he accepted.
Keep in mind, I bought a 11 in October of 2010. I had to wait 3 weeks for delivery.
I couldve have paid A LOT LESS if it was a 2010 on the lot already
No one had em on the lots at that time...

I say you find the lowest possible price, then offer $500-1000 less.
It's also better to bargain with out the door price, not invoice, you save more
Click to expand...

Good point with out the door versus invoice. The tax rate in VA is only 3% for auto sales so it's not as big a difference as some states but I'll take that into account. I've also found in the past that talking with a Manager can save some time and money.
 
wakeboarder109 said:
Good point with out the door versus invoice. The tax rate in VA is only 3% for auto sales so it's not as big a difference as some states but I'll take that into account. I've also found in the past that talking with a Manager can save some time and money.
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3% isn't bad, but when your dealing with OTD, the dealer will just start slashing costs everywhere he can in the end.
For example in my case, when the fleet manager agreed on 34k OTD, in order for them to get it that low including the 6.75% sales tax, he starting slashing prices in the paperwork for excessories, destination charge, etc....
So in the end it's always smarter to haggle with the out the door price IMO

Just be careful, when the dealer doesn't make much from the sale, they were try to convince you to buy extra insurance, which is a rip off.

They tried hounding me to purchase the factory remote starter which is crap IMO, telling me if I install after market it will void my warrantee, which is false and illegal lol.

Just be carefull, no such thing as a good or trustworthy dealer. They are there to get u lol.
No such thing as a friend dealer, trust me.

Dealers are there to make money.

Don't forget the most important thing: MSRP means nothing! It's there wishful thinking. Car is worth almost 8k less as soon as u drive it off the lot (4runner), so make sure u pay no where near MSRP
 
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Sputnik said:
3% isn't bad, but when your dealing with OTD, the dealer will just start slashing costs everywhere he can in the end.
For example in my case, when the fleet manager agreed on 34k OTD, in order for them to get it that low including the 6.75% sales tax, he starting slashing prices in the paperwork for excessories, destination charge, etc....
So in the end it's always smarter to haggle with the out the door price IMO

Just be careful, when the dealer doesn't make much from the sale, they were try to convince you to buy extra insurance, which is a rip off.

They tried hounding me to purchase the factory remote starter which is crap IMO, telling me if I install after market it will void my warrantee, which is false and illegal lol.

Just be carefull, no such thing as a good or trustworthy dealer. They are there to get u lol.
No such thing as a friend dealer, trust me.

Dealers are there to make money.

Don't forget the most important thing: MSRP means nothing! It's there wishful thinking. Car is worth almost 8k less as soon as u drive it off the lot (4runner), so make sure u pay no where near MSRP
Click to expand...

I've already run into a few who are trying to play games with pricing. I should have some more offers today and will then try for a out the door final price. I was hoping for $2,500 to $3,000 under Invoice but don't think that will happen.
 
wakeboarder109 said:
I'm looking at picking up a left over 2012 SR5 in the next week and wanted to get some advice on pricing. I've checked out most of the typical sites for research (Edmunds, truecar, NADA) and know that Toyota doesn't usually offers incentives. Anyone purchase one recently? The best offer I've gotten is $1,000 under Invoice.
Click to expand...

No idea where you are (city), but I can tell you the three BIG Toyota dealers around here (Denver) are basically in a "battle" to remain or overtake the #1 spot in Toyota volume. One of them is a real price wh*re and they are hosing the market for the rest..but the customer can win short-term.

This has led to a few of the dealers really getting aggressive on the deals.

I know you can get a 2012 LE or SR5 for $1,800 - $2,000 back of invoice. Trails I know can be had for $1,000 back of invoice at least.

Hell, I got $1,000 back of invoice on my 2013 LE even when I had to order it.

This market is HUGE on 4Runners of course so the competition can work in your favor as you might imagine. Of course you can look at it inversely and say "because" it's such a popular vehicle out here they can hold the line...but nope...the dealers are competing with each other so you can win.

SOME dealers are holding the line of $500 OVER invoice but that's in the spots where they know they will sell em no matter what and the people around there have a lot of money (um...like Boulder).

My .02
 
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SgnDen said:
No idea where you are (city), but I can tell you the three BIG Toyota dealers around here (Denver) are basically in a "battle" to remain or overtake the #1 spot in Toyota volume. One of them is a real price wh*re and they are hosing the market for the rest..but the customer can win short-term.

This has led to a few of the dealers really getting aggressive on the deals.

I know you can get a 2012 LE or SR5 for $1,800 - $2,000 back of invoice. Trails I know can be had for $1,000 back of invoice at least.

Hell, I got $1,000 back of invoice on my 2013 LE even when I had to order it.

This market is HUGE on 4Runners of course so the competition can work in your favor as you might imagine. Of course you can look at it inversely and say "because" it's such a popular vehicle out here they can hold the line...but nope...the dealers are competing with each other so you can win.

SOME dealers are holding the line of $500 OVER invoice but that's in the spots where they know they will sell em no matter what and the people around there have a lot of money (um...like Boulder).

My .02
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Thanks a lot for your input. I live in Richmond VA and the dealers are certainly willing to deal. Two have said that if I come in they will make the deal happen but I'm confident I can get somewhere close to the $1,500 to $2,000 south of Invoice price. Most dealers are not wiling to counter on the offers I have made. They are very reluctant to make the first move. I am going to do more work tomorrow and see what I can come up with. The whole process is a huge pain in the ass but it will be worth it in the long run.

I drove a 2010 yesterday and they are night and day compared to my girlfriend's 2004 Sport. Still a great car but they did a nice job improving on it.
 
wakeboarder109 said:
Thanks a lot for your input. I live in Richmond VA and the dealers are certainly willing to deal. Two have said that if I come in they will make the deal happen but I'm confident I can get somewhere close to the $1,500 to $2,000 south of Invoice price. Most dealers are not wiling to counter on the offers I have made. They are very reluctant to make the first move. I am going to do more work tomorrow and see what I can come up with. The whole process is a huge pain in the ass but it will be worth it in the long run.

I drove a 2010 yesterday and they are night and day compared to my girlfriend's 2004 Sport. Still a great car but they did a nice job improving on it.
Click to expand...

If a dealer wouldn't simply send me their best price in an email, they lose.

Dealer websites almost all have somewhere that you can email the "Internet Sales" department. They get it and understand that you are shopping online typically.

I would simply email the Internet Department sales manager with the year, model, options, and color, etc. I was looking for and aske them to send me their price. 4 dealers were happy to do it and a couple just gave a s**t price then started calling me to "Come in and we'll make it work for you."

NO way...that turns into nonsense typically. They lose, I removed them from the list of possible stores to buy from. I told every one that I was making my decision alone and will pick the dealer with the best price AND guaranteed me that the paperwork would be 1 - 1/2 hours max and I was prepared to move-on at the first sign of nonsense. May sound harsh, but if you don't make it clear what YOU want, they will almost always start trying to hose you in some way. The individual sales guy may be great...and then they go Good cop/Bad cop on ya in a nano-second.

NO reason you can't do 95% of the deal over email and telephone. They know what they can or want to sell for...it's up to THEM to decide how they want to work. Make it THEIR decision to play YOUR game, brotha. Really.

Again, just me.
 
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FYI, when you call or email, again make sure it's the fleet manager. They can give you there final price over the phone, no bs, because they dont need approval from managers like the sales people.

Only thing you need the sales guy for is, is to bring you all the final paperwork to sign. Deal with the fleet manager
 
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