I was able to score one at 540 the other day on amazon which is why I pulled the trigger. Each time I checked it was around 650 but when it got down to 540, I couldn't resist.
Yes its pricey but if you do a lot of kayak fishing like I do, at least one/two times a week, its a life saver!! Especially having a hobie kayak that is 80 lbs. Strapping it down is a piece of cake as well vs trying to strap it on the car with a kayak in the cradle. You will need a ladder or be tall.
The other benefit of the hullavator is that it quickly can be removed so you don't need to have it on the car all the time. Takes literally 2 second to put it on and take it off. That way I can park in the garage. With the other system, I will have to put on the kayak cradle on and off which takes a lot of time.
It is definitely expensive!! two hullavator plus the crossbar sytem. I could get a gobi rack lol
Here is a video of me loading the kayak. Its dark but you get the idea.
https://www.youtube.com/watch?v=Q0eVWG6mylU