Who knows. It is also well known that Cat's need to "age" and newer cats will smell more.
So...
Was the TSB just an appeasement to cranky owners, kinda a "fine, lets do something to make them happy"?
All they do is replace the cat's, supposedly to cats that have a different design, but that doesn't change the reality that newer cats will have a higher degree of the smell and it will taper off.
My truck has 115k on it and if I really floor it I will catch a wiff every now and then, otherwise; nothing. I am on original cat's.