Not an expert on this, but I'm guessing there is still a bit (how much I don't know) of available down travel in the stock IFS control arms. I assume the stock shocks are actually what limits down travel, but there is only a small amount more you can go. Aftermarket UCAs angle the joint even more to again get a little more with extended travel coil overs. To get a bunch more "everything" needs to be longer and the fenders need to to be chopped.....
As far as the TRD marketing goes. They could just be talking about the rear. Just shocks and springs will get you more down travel there.
I'm also not an expert on this, but I think you may be correct. I'm guessing there are no other coilovers that have been designed to increase ride height 1", increase droop 1" and utilize the stock UCA. The UCA are likely the limit when going for even more travel. The TRD engineers are saying rear droop is also increased by 1". So, if this is indeed true, then is it accurate to say a TRD Pro has greater front wheel articulation compared to a TEP with KDSS?
I copied and pasted the relevant info below:
Front suspension details: TRD-tuned 2.5-inch Bilstein® 5100-series independent coil-over-shock type suspension, TRD-tuned Eibach® springs, and factory stabilizer bar, end links and bump stops.
TRD-tuned Eibach® springs with decreased spring rates (softer-than-stock) improve ride quality over harsh terrain and gives a 1-inch higher ride height, for a level front to back appearance that gives better front ground clearance when out on the trail off-highway.
Larger 2.5-inch shocks (similar in size to those used on heavy-duty industrial vehicles) with digressive valving are matched to the softer spring rate for enhanced overall characteristics operating off-highway in the dirt. Larger, more rigid 18mm shock shafts add component strength (original equipment shafts are 12mm).
The new shocks have also been engineered with a longer-stroke, to give an additional 1-inch of extended, or “down”, wheel travel for enhanced articulation capabilities when off-roading.
The larger 2.5-inch shocks houses a greater oil capacity than stock equipment; the increased amount of oil means the shocks can better dissipate heat and avoid
cavitation created from working the shocks hard off-
road. This results in a predictable suspension that consistently works over longer periods of time in some of the most extreme situations and environments.
Rear suspension detals: TRD-tuned 2.0-inch Bilstein® 5100-series shocks with remote reservoirs, and factory rear coil springs, stabilizer bar, end links, and bump stops.
The enhanced rear suspension features larger-than-stock 2.0-inch shocks with remote-mounted external reservoirs that also house a greater-than-stock shock oil capacity, equivalent to that of a larger 2.5-inch shock, but inside of a more compact package. The increased amount of oil means that the shocks can better dissipate heat to help avoid cavitation created from working the shocks hard off-road. This results in consistent, predictable suspension operation that keeps on working as designed in the most extreme situations and environments.
The upgraded Bilstein® rear shocks use larger 46 mm pistons with more valving surface area, an improvement over the 32 mm original equipment pistons.
The shocks have also been engineered to provide an additional 1-inch of extended or “down” wheel travel for enhanced articulation capabilities when off-roading.