Reliability
But we're not just going with our #1 reason, so here's some more!
You get so much less for your money with other vehicles these days. As crap as the Jeep Liberty was, at least you got proper part time 4WD with RWD in 2WD mode. Nowadays everything's FWD or "intelligent AWD" and it all is lame. I got the Liberty in 2009, and its current replacements are FWD. Not even counting Fiat Chrysler build quality, that's meh. But even Toyota does it with the Rav4. I might have looked at a Rav4 if I was able to get RWD and part time 4WD.
It's also nice that I won't have to replace every tire when I lose one like with AWD systems. You do that in an AWD system, and you'll ruin things.
I was going to say CD player, but they didn't have any 2019 models left, so I miss out. At least the TSS stuff is lowering insurance a bit, and Android Auto gives me a good GPS. (OMG, I paid for the built in GPS, too. Waste of money! It's so crap!)
It's got a lot of room.
While the car review journalists put "rugged but plastic interior" in their list of negatives, I put it in my list of positives!
Another negative for the journalists that's a positive to me is that it's so old school. I don't need the bling bling. Heck, I think the base of base Kia Rio is significantly more bling bling than my dad's old Chevette. I just watched a Sarah N Tuned video on Youtube with her talking to the in-car AI in a Mercedes crossover, and she told it that she had swamp ass. That's what I think about that kind of bling bling technology. I just want to tell it that I have swamp ass. I'm honestly not even sure if my 2020 4Runner has voice commands. I know that it can facilitate voice commands for Android Auto, but that's all I know. Now I have to tell my phone that I have swamp ass and see what it says. Well, I did, and it just wanted to do a search. Oh well.
I also like that I can see the end of the hood from the driver's seat. That way I can see where the front end of my vehicle is so I can know to stop instead of hitting something. I can't gauge where the front of my dad's Jeep Grand Cherokee is, and it irks me. It's no good being aerodynamic if you're just going to butt your aerodynamic nose into a tailpipe.