The only reason to run an electic fan on a vehicle like this is cooling efficiency as low speeds (as in off-roading). The factory fan seems to do quite well, as mine has never gone over 200 deg even on the hottest days on the slowest-moving trails. So, I don't think an electric fan is needed on a 3rd gen, unless you are doing something really strange. If I saw that it was even remotely needed on mine, I'd have one right away.
As far as efficiency, if the factory fan were not clutched, then an electric fan that ran only when needed (at idle, stoplights, off-roading) might gain some efficiency overall, but only because a non-clutched fan would be taking engine power at highway speeds. But since the 3rd gen fan is clutched it isn't taking much, if any, power at highway speeds. And the power it takes to run most electric fans is more than it takes to run the clutched factory fan (a Lincoln MkVIII or Taurus fan takes 30-40 amps to run on high speed).
As for the wind turning it, two things come to mind. First, the fan itself won't add much wind resistance since the A/C condensor and radiator probably provide far more wind resistance than the fan blades will. Second, aside from being clutched (which lets it essentially turn free at highway speeds unless it's overheating), the wind will turn the fan (if at all) in the same direction as the engine rotation, thus ADDING

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a TINY amount of energy back into the system (kind of like regenerative braking on hybrids, but on a microscopic scale). In short, I think the only reason to put an electric fan in a 3rd gen is if you had serious overheating issues on the trail, and if you do you probably have something else wrong.